Dear Fluid Fam,
I have some important & exciting news to share:
We’re making a change to our Whey Protein.
Earlier this year, we learned that our UK-based supplier of raw material had been acquired and would no longer produce the whey protein we loved so much.
After the initial gut punch and despair, (c’mon, we just launched this product 2 years ago and people love it!) the hunt was on to find a new supplier as fast as possible. Demand for protein in the U.S. is sky high, so I knew finding any supplier with capacity would be very difficult, let alone one that could meet all of our requirements and standards.
After a thorough search by our team and evaluation by a small group of customers, we couldn’t be more excited to announce a partnership with an excellent company from Minnesota who matches what our customers expect— minimally processed, easily digestible, grass-fed whey protein without any unnecessary additives.
An unexpected plus is that we can now support an American business as well, keeping more of our purchasing dollars right here in the U.S. economy.
Going Forward, What to Expect—
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Vanilla, Chocolate, and Unflavored Whey Protein Isolate products get the new protein.
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The nutrition facts and protein per serving will remain the same.
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All flavors will continue to be Informed Sport tested and certified.
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All flavors will continue to be 3rd party tested for heavy metals and gluten.
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The newest batches working into circulation contain this new protein. These are lot numbers:
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1612601 - Unflavored
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1612602 - Vanilla
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1612603 - Chocolate
We’re confident this is the best whey forward (haha see what I did there), but if you have any feedback about your experience with the new products, feel free to share. And, if for any reason, you don’t love the new products, just let us know & we’ll take care of you.
Thank you for all your continued support and a great 20+ years. Cheers to many more!
Richard Smith
Founder/CEO
Fluid Sports Nutrition - a family owned & operated company
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Grass-fed whey protein isolate. Same great nutrition, now sourced from our new U.S. supplier.
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